Adobe Firefly

Adobe Firefly is a comprehensive suite of generative AI models designed for creative professionals and organizations to instantly produce images, videos, and digital content based on text prompts or reference images. The platform enables you to generate, edit, and enhance every aspect of your visuals, including text effects, sound, audio, 3D objects, and video using intuitive controls and prompts. With seamless integration across Adobe Creative Cloud apps like Photoshop and Illustrator, Firefly accelerates creative workflows, campaign refreshes, localization, and personalization of assets. From content creators and designers to marketers and educators, Firefly's automation and advanced customization capabilities empower users to generate infinite variations of brand-safe, commercial-ready content at scale for a wide variety of professional, educational, and business use cases.